Heuristic Evaluation
Expert review of a product against established usability principles to identify potential issues.
Research Classification
Research Type
Attitudinal Behavioral
Behavioral: Focuses on what people do: their actual behaviors and actions.
Data Type
Qualitative Quantitative
Qualitative: Collects non-numerical data like observations, interviews, and open-ended responses.
Requirements
Budget
lowMinimal resources required
Timeline
short1-2 weeks
Team Size
singleCan be conducted by one person
Research Goals
evaluation usability
Pros & Cons
Pros
- ✓ Quick to implement
- ✓ No user recruitment needed
- ✓ Identifies common usability issues
- ✓ Cost-effective
Cons
- × Doesn't involve actual users
- × May miss context-specific issues
- × Quality depends on evaluator expertise
- × Can be subjective
Use Cases
Example Scenario
Evaluating a new dashboard interface against Nielsen's usability heuristics before conducting user testing.
Additional Applications
- • Interface evaluation
- • Compliance with usability standards
- • Quick assessment before user testing